Essential Technology That Small Business Need to Incorporate

As technology advances and becomes the core of numerous fields, more and more small businesses are now depending on it in to manage expenses, enhance efficiency, improve performance and grow profitability. According to 2015’s SMB Routes to Market Study by SMB Group, 29% of all small businesses view tech as helping them to enhance results substantially.

However, keeping up with the rapid pace of technological advancements can be a burden for most business owners, who are already tasked with numerous things in order to keep their companies afloat.

That said, we have created a list of technology categories that business ought to incorporate as principle applications in this day and age.

Exponential Growth Makes Mobile an Essential Technology

It’s safe to say that no other technology has gained such a huge adoption or grown faster than mobile. In 2016 alone, more than 6 billion individuals globally used at least one mobile gadget, a number that’s expected to reach the borders of 7 billion by 2020.

This makes mobile a ‘must have’ technology in this day and age and both budding and existing companies need to incorporate its use in four ways:

  • Web Design
  • Use of all-in-one devices
  • Apps
  • Payment

Mobile Friendly Sites

With more and more individuals using smartphones and tablets to access the internet, small companies can no longer afford to overlook creating mobile-friendly versions of their sites. This is important for two reasons:

1. Search engines tend to reward mobile-friendly sires with an increase in ranking at the results pages.

2. Firms that don’t have a mobile version of their site are likely to lose business as consumers opt for those that do.

Payment Methods

Mobile payments utilization has been on the rise in the past decade. As such, it makes complete sense for businesses to incorporate their use as an option.

Mobile Applications

In the Small Business Trends article by Scott Shane, a professor of entrepreneurial studies, he states that ” in a world that’s turning mobile, having a well-created and tested mobile app can be a very effective marketing strategy that provides excellent results.”

Business are Adopting Cloud Technology

The utilization of on-premise hardware and software is heading the way of albatross with the availability of reliable and secure cloud-based solutions like Microsoft Office 365, and that’s a for a good reason. Cloud technology now offers greater security, efficiency, scalability and more flexibility compared to their on-premise counterparts. For extra security, Ego Secure Encryption provides a fast cloud/network encryption.

Automation in Marketing Enhances Efficiency

The release of software that automates marketing has made it much easier for small and budding companies to handle marketing activities with greater efficiency, thus removing the need to use dedicated marketing specialists.

Some of the other benefits that this automation provides are the ability to segment messages, score leads and even create processes that trigger certain responses based on the actions taken by the visitors.

Ideally, automation software is renowned for linking seamlessly with Customer Relationship Management (CRM) platforms, … Read More

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Five Great Ways to Use a Storage Unit

When you think of self-storage units, what image pops into your head? There’s a good chance the picture is either furniture packed and stacked as high as the ceiling, or, one of the storage-related TV shows that’s so popular these days.

Yes, storing furniture in a secure self-storage facility is indeed one of the most common things to do with storage units. However, you’ll find that what you can use a storage unit for is endless.

What you’ll find in this post are the creative and fantastic ways people make use of a self-storage facilities’ extra space and secure surroundings.  This guide from BlueBoxStorage.com will give you a few ideas to consider.

Turn Your Storage Unit Into a Gym

Gyms are busy places, and during peak hours they get crowded. You find yourself not only having to wait to use your favourite equipment, but you’re continually having to wipe off the sweat and disinfect benches, bikes and other stuff that others have used. The result is lots you wish you could avoid at your gym.

However, if you’ve always wanted a private place to exercise, turning your self-storage unit into a gym can make your wish come true. You won’t have to wait to use the weights and other equipment, because it belongs only to you, and you can exercise in private, without having anyone stare at you while you try to finish your workout.

Turn Your Storage Unit Into a Band Practice Space

You’ve always loved plugging in your electric guitar or setting up a drum set and rocking out. However, finding private practice space is tricky. The main reasons are due to space issues and noise complaints by residents.

A self-storage space not only gives you the area that you need, but there are power outlets that let you rock out and rock out without worrying about disturbing others. You can use the space as a place to practice with your band, or, you can use it as a private place to practice on your own.

Turn Your Storage Unit into a Secret Games Room

As you live your day to day life, you find that you need a room of your own to relax and unwind. If your home does not have a game room to call your own, turn your self-storage unit into one. There’s plenty of space and plenty of privacy for you to do it.

You can include a collection of arcade machines, a pool table, a poker table or any gaming in your games space. Space and privacy give you a perfect way to do it. You can relax, unwind, and have fun. Storage units are available in a wide range of sizes for a variety of prices. All you have to do is decide how big you want and what price to pay.

Turn Your Storage Unit Into a Start-up Business

When you have a start-up business, the one thing you’re most concerned with is costs. Renting office space, along with all … Read More

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The Future of Binaural Sound

When you are looking for binaural audio equipment, you want a company that provides superb sound and quality products. You want the sound to be clear, concise and powerful. You want a company that can provide you with the best equipment at an affordable price will be your ideal. You want comfortable headphones that are easy to transport during the day. Your speakers should provide you with surround sound and envelope you in an amazing system. When you listen to your music it should be an experience that you enjoy and look forward to 3D music.

Additionally, the asmr microphone and future of binaural recording will make you feel like a part of the experience and provide you with exceptional recording capabilities. It should not sound like a stereo component or an outdated product. It should sound clear with up to date technology that is compatible with today’s’ electronics. You want a system that goes well with Android and IOS systems. You also want the option to record audio and with a playback that sounds exactly as it does it real life. You want a system that will factor in the head shadow of your head and ears. This allows sound to penetrate from everywhere in your vicinity. A binaural system will process interaural time and level differences.

In addition, your binaural audio equipment should work well with DSLR cameras, GoPros, field recorders and pro video and audio equipment. The wind should not affect your microphone or recordings. It should consist of an omnidirectional microphone that can phase out sounds. You should be able to play your recordings on any type of equipment and hear the binaural effect. The file format should be easily saved to your computer and possess the binaural sound. It should be Bluetooth compatible and provide you with the best audio possible.

Furthermore, your binaural audio equipment should have all the necessary equipment that is easy for you to use, including headphones, apps, codec and cables. You should be able to connect it to your phone and electronics. Your headphones should allow you to listen and talk simultaneously and play video games and music. You should be able to record 3D audio as well as hook up your system to any headphone or speaker. You want the ability to use your recordings on social media platforms as well. You also want a company that has helpful reviews and are valued by their customers. You want to be able to download an app to your phone for added convenience. You should have the ability to record on your phone and capture the binaural audio effects wherever you go 3D sound.

Having binaural audio equipment can change the way you experience sound indefinitely. You will have the benefits of a well thought out system that was exceptionally crafted. Your music will sound wonderful and your friends and family will be impressed. If you choose to use this system, you will not regret it and you will … Read More

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I Switched to All Natural Makeup

Makeup is made to not hurt your skin, but it still has a lot of chemicals in it that make me nervous. Chemists sit down and come up with formulas for makeup that are supposed to be safe but still have rich colors and do whatever the makeup is supposed to do. Still, I prefer natural makeup that does not have all of the synthetic chemicals in it that most makeup has.

Seriously, I can’t even pronounce the stuff on the ingredients list of the standard types of makeup I used to buy at the drug store and department store I shop at frequently. Now I order natural makeup online, and I feel much better about what I am putting on my face, close to my eyes and on my lips. Over time can you imagine what your skin might be absorbing by using makeup made in China that has all kinds of synthetic man-made chemicals in it? I don’t even want to think about that.

I like the natural soaps, natural skin cleansers, natural lotions and natural makeup that I now purchase online.… Read More

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How a Centralized Incident Response Plan Can Impact on Your Security System

As a business owner or manager, your staff is the key to your success. Getting them engaged with their work and the technology that makes it all possible is a must. There are many approaches you can take to enhancing employee engagement with technology.

The first approach you can take to encourage employee engagement is to offer virtual work. It’s been shown that employees who are given the chance to work virtually tend to be happier and have less sick days than those who always work out of an office location. Offering your employees the chance to work virtually can benefit their mental health while still allowing them to connect with other employees through virtual collaborations. Some examples of these include project management tools, shared whiteboards, file sharing, and wikis.

It’s no joke that humans have a natural desire to compete with one another. This desire is something that every good business owner or manager should use to enhance employee engagement with new technology. Gamification is a broad term that is used to describe turning technology-related work tasks into a competition for your employees. This has been shown to boost employee motivation and morale. This strategy works great when you’re trying to introduce new technology into your workplace. Instead of employees thinking of learning the new technology as a chore, they can see it as a fun game.

Lack of recognition is something that can take a toll on all employees from time to time. It’s not about major bonuses, although their nice, it’s just about the gesture. Many employees are happy with a good job or a thumbs up on their work. While it’s not always possible for a manager or owner to focus on employee recognition 24/7, it doesn’t hurt to encourage recognition from co-workers. With online platforms, such as the ones described on the PagerDuty blog, you can create an environment where employees can post encouraging words and recognition to their coworkers. These are an easy way to allow for employees to engage with each other and receive the recognition they need to continue to work hard each and every day.

One of the biggest reasons that employees tend to falter when it comes to implementing new technology is that they don’t see the benefits of using it. It’s not uncommon for people to get stuck in their ways of doing things and believing their way is the most effective. It’s true that many new technologies will take longer than an employee’s current strategy due to lack of familiarity with the technology. However, once the employee becomes familiar with the new technology, they will drastically surpass their productivity with their old strategy. The trick to getting employees familiar with new technologies is to boast about the benefits for both them and your customers. This will give them the incentive to work towards familiarizing themselves with the equipment.

Employee engagement with technology is something that every business owner and manager should be concerned with. Technology is drastically … Read More

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